Thursday, March 31, 2011

Oh, the irony!

No sooner do I open my big mouth, questioning the accuracy (and therefore validity) of tastings for wine awards, magazines, wine guides etc., and the very next day we go and appear in one - with a very good review! In my defence however, I should point out that this latest incident only serves to strengthen the point of my argument - that the same wine can be judged very differently according to the individual palate of a particular journalist or tasting panel.... A poor review in a Spanish wine guide is somehow translated into a very good review in the world-renowned Decanter wine magazine.

(Of course we acknowledge that there is such a thing as bottle variation, and whilst we know that this does happen, we work very hard at Castro Martin to produce wines of consistent (high) quality throughout. These days we rarely send samples to guides or competitions, but conversely we very often send bottles to importers or potential customers who want to judge the quality of our wine or perhaps simply try a new vintage. In doing so we always make sure that the sample we send is truly representative of the stock that this customer will eventually receive, thereby helping to establish both trust and credibility for our business).

Finally, here is the Decanter review of one of our fab 2009 wines:

"Textbook offering from this Atlantic-facing region in Galicia. With the vim and vigour of youth, it delivers tangy, citrus sherbet fruit, herbal edging and a tasty, refreshing finish with a squeeze of lime juice in its tail."

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